Grasim Industries Limited, a flagship company of the Aditya Birla Group, was incorporated as a textiles manufacturer. Over the decades, it has evolved into a leading diversified player with a strong presence across various sectors. Grasim is a global producer of Viscose Staple Fibre (VSF), diversified chemicals, and linen yarn and fabrics. The company has also ventured into the paints business under the brand name ‘Birla Opus’ and launched the B2B online marketplace ‘Birla Pivot’ for building materials.
USP of the Company: Aditya Birla Grasim Exclusive is renowned for
its high-quality viscose staple fibre (VSF), diversified chemicals, and linen
yarn and fabrics. They emphasize sustainability and innovation in their production
processes.
Company Infrastructure: Grasim Industries, the flagship company of
the Aditya Birla Group, operates with advanced technology and infrastructure.
They have multiple manufacturing plants across India, including new facilities
for decorative paints.
Selling Category: The company specializes in producing and selling
VSF, diversified chemicals, linen yarn, fabrics, and recently, decorative
paints.
Nature of Business: Aditya Birla Grasim Exclusive is primarily
engaged in the manufacturing sector, focusing on textiles, chemicals, and
building materials.
Certifications: Grasim Industries has received various
certifications for sustainability and quality, including recognition as a
Sustainable Organisation by Times Now - Global Sustainability Alliance.
Customer Base: They serve a global market, with a strong presence
in India and exports to numerous countries.
Product Details: Their product range includes viscose staple fibre,
diversified chemicals, linen yarn, fabrics, and decorative paints under the
brand name Birla Opus
Product Range:
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